DriQ Health: Incontinence & Fall Monitoring in Seniors
2025
Industry
Healthcare
At DriQ Health, a company focussing on senior fall and incontinence monitoring, I led a comprehensive rebranding initiative that included redesigning the corporate website and creating a new brand identity from ground up. My role was truly multidisciplinary, extending from designing physical product mockups to managing the company's social media presence. To ground the project in strategy, I also implemented digital marketing, created their social media posts and SEO campaigns informed by my own exploratory data and trend analysis.
My Role
User Research
Usability Testing
UI Design
Enclosure Design
Brand Identity
SEO & GEO
Digital Marketing
Trend Analysis
Data Analysis
Tools Used

Figma

Framer

Spline

Photoshop

Canva

OpenSCAD

Microsoft Clarity

Answer the public

Google Trends

Google Analytics

Search Console

ChatGPT

Claude

Gemini
